HeyGen
HeyGen creates presenter videos with AI avatars, including a digital twin of you, plus prompt-to-video generation and lip-synced video translation.
About this tool
HeyGen produces videos in which an AI avatar presents your script. You can use stock avatars or record yourself once to create a personal avatar that reproduces your face, voice and gestures, then generate new videos by typing text instead of filming again. The company says its latest avatar model keeps the same identity across angles, expressions and longer videos.
The platform also generates complete videos from a prompt, adds motion graphics and b-roll that stay editable, and translates existing videos with lip-sync into many languages and dialects. Paid plans work with monthly credits shared across features, and team plans add brand assets, collaboration and integrations with tools such as Zapier, Make and HubSpot.
What you can do
Personal avatars
After a recording session, HeyGen builds a digital version of you that can present new scripts in different framings and lengths.
Prompt-to-video
Describe the video you want and HeyGen generates a draft with presenter footage, motion graphics and b-roll that you can edit afterwards.
Lip-synced translation
Existing videos can be translated with matching lip movement, and higher plans add proofreading seats to correct translated scripts.
Credits and team tools
Plans include monthly credits for all features, with top-ups, shared brand assets and automation integrations for teams.
Who is it for?
- A training team updates course videos by editing the script instead of reshooting.
- A founder localises a product demo into several languages for new markets.
- A marketer produces short explainer videos without a camera crew.
Before you choose
Only create avatars or voice clones of people who have given clear consent, and check the platform’s rules on likeness and disclosure.
Credits are consumed at different rates depending on features and video length, so estimate your monthly output before choosing a plan.
Frequently asked questions
Can I try HeyGen for free?
Yes. The Free plan allows up to 3 videos per month without a credit card and includes limited trial access to premium features.
How much does HeyGen cost?
When we checked in October 2026, Creator was US$29 per month or US$24 billed annually, Pro started at US$49, and Business was US$149 plus seats.
How many languages does HeyGen translate into?
HeyGen states its lip-synced translation supports more than 175 languages and dialects; check quality for your target language.
Check the official website for current features, pricing, and terms.
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