Adobe Firefly
Adobe Firefly is Adobe’s generative AI studio for creating and editing images, video, audio and vector designs, using Adobe and partner models.
About this tool
Adobe Firefly is the generative AI app at the centre of Adobe’s creative tools. From one place you can generate and edit images, short video clips, sound effects and vector graphics, choosing between Adobe’s own Firefly models and partner models from companies such as Google, OpenAI and Kling AI.
Firefly is designed to connect with the rest of Adobe’s ecosystem. Firefly Boards provides a shared canvas for mood boards and storyboards, and work can move into Photoshop or Adobe Express for finishing. You can start for free, while paid plans provide more generative credits for heavier image, video and audio use.
What you can do
Multiple model choice
You can generate with Adobe’s Firefly models or select partner models for a task, which is useful when one style or model fits better than another.
Video, audio and translation
Firefly can produce b-roll and atmospheric effects, generate sound effects and translate videos into other languages while keeping timing.
Firefly Boards
An infinite canvas for exploring and organising ideas with teammates, from mood boards to storyboards and brand concepts.
Handoff to Adobe apps
Results can be taken into Photoshop or Adobe Express for detailed editing, layout and publishing.
Who is it for?
- A content creator generates b-roll and sound effects for a video project.
- A design team builds a mood board for a brand campaign on a shared canvas.
- A marketer prototypes visuals before refining them in Adobe Express.
Before you choose
Generative credits are consumed differently by images, video and audio, so estimate your volume before choosing a plan.
Licensing and commercial-use terms can differ between Adobe’s own models and partner models; verify the terms that apply to each output you plan to publish.
Frequently asked questions
Is Adobe Firefly free?
Adobe lets you get started with Firefly for free. Paid plans add more generative credits for images, video and audio.
Does Firefly only use Adobe’s own models?
No. Adobe presents Firefly as offering its own models alongside partner models from companies including Google, OpenAI and Kling AI.
Can I edit Firefly results in Photoshop?
Yes, Adobe describes moving work from Firefly and Firefly Boards into Photoshop or Adobe Express for further editing.
Check the official website for current features, pricing, and terms.
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